Examples › Flash sale › Klaviyo

24-hour flash sale countdown for Klaviyo

An evergreen timer for flash sales sent in waves or from a flow. Each recipient gets their own 24 hours, counted from the moment Klaviyo sends them the email.

Use this design Live example: Runwild is a demo brand created by ClickTimer. Counting down to 24 hours after each email is sent.
Runwild24 hours. 25% off. Go.
23 HOURS 24-hour flash sale: 25% off This deal is timed from the moment we sent it to you. Live countdown timer example Shop the flash sale
Design specs

What this timer is made of

This is an evergreen timer: the embed carries Klaviyo's send-time tag ({% now 'U' %}), so each recipient's countdown starts when their email is sent. In the preview above it starts at the full 24 hours. How evergreen timers work
Demo brandRunwild (fictional)
Offer24-hour flash sale: 25% off
Counts down to24 hours after each email is sent
ModeEvergreen: send time + 24 hours
FontAnton
Colours#FFFFFF digits on a photo background, dial progress
BackgroundYour own photo, added in the builder's Background tab
LabelsDAYS · HRS · MIN · SEC
Expired state“This flash sale has ended. Watch your inbox for the next one.”
Copy

Subject lines and copy that go with it

Subject line 124 hours. 25% off. Go.
Subject line 2Your flash sale clock started now
Subject line 3Ends in a few hours: 25% off
PreheaderThis deal is timed from the moment we sent it to you.
ButtonShop the flash sale
Schedule

When to send it

  1. Send timeEach recipient's 24 hours start when Klaviyo sends their email.
  2. +12 hoursOptional reminder to non-clickers; the same timer shows 12 hours left.
  3. +20 hoursLast-chance SMS or email.
  4. +24 hoursThe timer switches to the expired image.
Klaviyo

Add it to Klaviyo in 4 steps

  1. Use this designOpen the builder below, set your end date and your store's time zone, and match the colours to your brand.
  2. Copy the embed codeSave the timer, then click Get code. You can also export it to Klaviyo from your dashboard once your account is connected.
  3. Add an HTML blockIn the Klaviyo email editor, drag an HTML block where the timer should sit and paste the code.
  4. Preview and sendSend a preview to yourself and check the timer in Gmail and on mobile before you schedule.

Full Klaviyo guide

Make it yours

Start from this design

Set your own date, colours and text. 10,000 impressions a month free, no watermark.

Email countdown timer preview: My Countdown

Full size preview

  • Block width and height size each of the four blocks; padding adds room inside every block and spacing adds it between them.
  • The font size sets the block's size until you set a width or height yourself.
  • Labels add a strip under the blocks, or make each block taller when they sit inside it.
Preview 636 × 231 px

Font

Label font

Follows the font size until you change it.

Colors

Configure per segment Give one segment its own colours — a red Secs over calm Days.
Text Color
Block BG
Block Border Color
Label Color
Dial Color
Dial Track Color
Dial Fill
Width:
Border Radius:

Sizing & Layout

Outside Padding

Room around the whole timer, outside the blocks — where a dial drawn larger than its block can go.

Extras

Labels

The label sits inside each block, under the number.

Space between the numbers and their labels.

Background

Countdown Settings

End Date at

Sign in to your Dashboard and access over 50+ tweakable settings, gradients, and other configurable values to make it truly unique to your brand.

Minimal
Minimal email countdown timer style
Editing
Bold
Bold email countdown timer style
Editing
Festive
Festive email countdown timer style
Editing
Professional
Professional email countdown timer style
Editing
Dark Mode
Dark Mode email countdown timer style
Editing
Transparent
Transparent email countdown timer style
Editing
Gradient Tiles
Gradient Tiles email countdown timer style
Editing
FAQ

Questions about this timer

How does the timer know when the email was sent?

The embed carries Klaviyo's send-time tag, {% now 'U' %}. Klaviyo stamps the real send time for each recipient.

Can I use it in a campaign, not a flow?

Yes. In a campaign every recipient's clock starts at their send time, which matters if you send by time zone or in batches.

The cheapest countdown ever

10,000 impressions free every month, then from €0.23 per 10,000. Credits never expire, no subscription.

Create your countdown, free No watermark · No card